Stakeholder Prioritization Matrix

The Stakeholder Prioritization Matrix is a 2x2 matrix used to prioritize stakeholders based on their influence and interest in a project. It helps to identify which stakeholders should be given the most attention and resources.

At a very high level, the Stakeholder Prioritization Matrix is used in the context of business, strategy.

Stakeholder Prioritization Matrix quadrant descriptions, including examples
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What is the Stakeholder Prioritization Matrix?

A visual explanation is shown in the image above. The Stakeholder Prioritization Matrix can be described as a matrix with the following quadrants:

  1. High Influence, High Interest: Stakeholders with high influence and high interest in the project, such as a major investor or key customer.
  2. High Influence, Low Interest: Stakeholders with high influence but low interest in the project, such as a regulatory agency or a large supplier.
  3. Low Influence, High Interest: Stakeholders with low influence but high interest in the project, such as a small customer or a local community.
  4. Low Influence, Low Interest: Stakeholders with low influence and low interest in the project, such as a minor investor or a distant supplier.

What is the purpose of the Stakeholder Prioritization Matrix?

The Stakeholder Prioritization Matrix is a 2x2 matrix used to prioritize stakeholders based on their influence and interest in a project. It helps to identify which stakeholders should be given the most attention and resources.

The matrix is divided into four quadrants, each representing a different type of stakeholder. The top left quadrant is for stakeholders with high influence and high interest in the project. These stakeholders should be given the most attention and resources. The top right quadrant is for stakeholders with high influence but low interest. These stakeholders should be given attention and resources, but not as much as the top left quadrant. The bottom left quadrant is for stakeholders with low influence but high interest. These stakeholders should be given attention, but not as much as the top two quadrants. The bottom right quadrant is for stakeholders with low influence and low interest. These stakeholders should be given the least attention and resources.

The Stakeholder Prioritization Matrix is a useful tool for project managers and other decision makers to prioritize stakeholders and allocate resources accordingly.


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What templates are related to Stakeholder Prioritization Matrix?

The following templates can also be categorized as business, strategy and are therefore related to Stakeholder Prioritization Matrix: Effort Impact Matrix, Gap Analysis Matrix, Growth Share Matrix, Kraljic Matrix, Outsourcing Matrix, Quadrant Analysis, Risk Analysis Matrix, Risk Value Matrix. You can browse them using the menu above.

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