Service Profit Chain Matrix

The Service Profit Chain Matrix is a 2x2 matrix used to measure the impact of customer service on customer loyalty and profitability. It is based on the concept that customer loyalty and profitability are directly linked to customer service.

At a very high level, the Service Profit Chain Matrix is used in the context of business, marketing, finance.

Service Profit Chain Matrix quadrant descriptions, including examples
Want to try this template?
Other Templates

What is the Service Profit Chain Matrix?

A visual explanation is shown in the image above. The Service Profit Chain Matrix can be described as a matrix with the following quadrants:

  1. People: The quality of the customer service personnel, including their knowledge, attitude, and ability to solve customer problems.
  2. Process: The processes used to deliver customer service, including the speed and accuracy of the service, as well as the availability of customer service personnel.
  3. Physical Evidence: The physical environment in which customer service is delivered, including the cleanliness of the store, the layout of the store, and the availability of products.
  4. Outcomes: The outcomes of customer service, including customer satisfaction, customer loyalty, and profitability.

What is the purpose of the Service Profit Chain Matrix?

The Service Profit Chain Matrix is a 2x2 matrix used to measure the impact of customer service on customer loyalty and profitability. It is based on the concept that customer loyalty and profitability are directly linked to customer service. The matrix is divided into four quadrants, each representing a different aspect of customer service.

The top-left quadrant is labeled 'People', and represents the quality of the customer service personnel. This includes factors such as their knowledge, attitude, and ability to solve customer problems. The top-right quadrant is labeled 'Process', and represents the processes used to deliver customer service. This includes factors such as the speed and accuracy of the service, as well as the availability of customer service personnel.

The bottom-left quadrant is labeled 'Physical Evidence', and represents the physical environment in which customer service is delivered. This includes factors such as the cleanliness of the store, the layout of the store, and the availability of products. The bottom-right quadrant is labeled 'Outcomes', and represents the outcomes of customer service. This includes factors such as customer satisfaction, customer loyalty, and profitability.

The Service Profit Chain Matrix can be used to measure the impact of customer service on customer loyalty and profitability. By analyzing each of the four quadrants, businesses can identify areas for improvement and develop strategies to increase customer loyalty and profitability.


Want to try this template?

What templates are related to Service Profit Chain Matrix?

The following templates can also be categorized as business, marketing, finance and are therefore related to Service Profit Chain Matrix: Effort Impact Matrix, Gap Analysis Matrix, Growth Share Matrix, Kraljic Matrix, Outsourcing Matrix, Quadrant Analysis, Risk Analysis Matrix, Risk Value Matrix. You can browse them using the menu above.

How can I use Service Profit Chain Matrix in Priority Matrix?

You can get Service Profit Chain Matrix in your Priority Matrix in just a moment:

  1. Click to sign in or create an account in the system
  2. Start adding your items to the matrix
  3. If you prefer it, download Priority Matrix and take your data with you

Learn more about Service Profit Chain Matrix, and get free access to lots of other templates, at templates.app. Once you are comfortable with the document, you can easily export to Excel, if you prefer to work that way.

If you have any questions and you can't find the answer in our knowledge base, don't hesitate to contact us for help.