Stakeholder Mapping-Value Matrix

The Stakeholder Mapping-Value Matrix is a 2x2 matrix used to identify and prioritize stakeholders based on their influence and value to the organization. It helps to identify which stakeholders should be given more attention and resources.

At a very high level, the Stakeholder Mapping-Value Matrix is used in the context of business, marketing, finance.

Stakeholder Mapping-Value Matrix quadrant descriptions, including examples
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What is the Stakeholder Mapping-Value Matrix?

A visual explanation is shown in the image above. The Stakeholder Mapping-Value Matrix can be described as a matrix with the following quadrants:

  1. High Influence, Low Value: Stakeholders with high influence and low value, such as politicians, regulators, and media outlets.
  2. High Influence, High Value: Stakeholders with high influence and high value, such as customers, partners, and investors.
  3. Low Influence, Low Value: Stakeholders with low influence and low value, such as competitors and detractors.
  4. Low Influence, High Value: Stakeholders with low influence and high value, such as employees, suppliers, and local communities.

What is the purpose of the Stakeholder Mapping-Value Matrix?

The Stakeholder Mapping-Value Matrix is a 2x2 matrix used to identify and prioritize stakeholders based on their influence and value to the organization. It helps to identify which stakeholders should be given more attention and resources. The matrix is divided into four quadrants, each representing a different type of stakeholder.

The top-left quadrant is for stakeholders with high influence and low value. These stakeholders are important to the organization, but may not be worth investing in. Examples of these stakeholders include politicians, regulators, and media outlets.

The top-right quadrant is for stakeholders with high influence and high value. These stakeholders are important to the organization and should be given more attention and resources. Examples of these stakeholders include customers, partners, and investors.

The bottom-left quadrant is for stakeholders with low influence and low value. These stakeholders are not important to the organization and should be given minimal attention and resources. Examples of these stakeholders include competitors and detractors.

The bottom-right quadrant is for stakeholders with low influence and high value. These stakeholders are important to the organization, but may not be worth investing in. Examples of these stakeholders include employees, suppliers, and local communities.


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What templates are related to Stakeholder Mapping-Value Matrix?

The following templates can also be categorized as business, marketing, finance and are therefore related to Stakeholder Mapping-Value Matrix: Effort Impact Matrix, Gap Analysis Matrix, Growth Share Matrix, Kraljic Matrix, Outsourcing Matrix, Quadrant Analysis, Risk Analysis Matrix, Risk Value Matrix. You can browse them using the menu above.

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