Business Ecosystem Matrix

The Business Ecosystem Matrix is a 2x2 matrix used to analyze the competitive landscape of a business. It helps to identify opportunities and threats in the market, and to develop strategies for success.

At a very high level, the Business Ecosystem Matrix is used in the context of business, marketing, finance.

Business Ecosystem Matrix quadrant descriptions, including examples
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What is the Business Ecosystem Matrix?

A visual explanation is shown in the image above. The Business Ecosystem Matrix can be described as a matrix with the following quadrants:

  1. Core: The Core quadrant includes the products and services that the business is already providing, such as existing products and services.
  2. Adjacent: The Adjacent quadrant includes opportunities related to the core but are not yet being pursued, such as new products or services.
  3. Disruptive: The Disruptive quadrant includes completely new opportunities that may require significant investment to pursue, such as new markets or technologies.
  4. Defensive: The Defensive quadrant includes opportunities related to protecting the core business from competitive threats, such as cost-cutting measures.

What is the purpose of the Business Ecosystem Matrix?

The Business Ecosystem Matrix is a 2x2 matrix used to analyze the competitive landscape of a business. It helps to identify opportunities and threats in the market, and to develop strategies for success. The matrix is divided into four quadrants, each representing a different type of market opportunity or threat.

The top-left quadrant represents the “core” of the business, and includes the products and services that the business is already providing. The top-right quadrant represents the “adjacent” opportunities, which are related to the core but are not yet being pursued. The bottom-left quadrant represents the “disruptive” opportunities, which are completely new and may require significant investment to pursue. The bottom-right quadrant represents the “defensive” opportunities, which are related to protecting the core business from competitive threats.

By analyzing the competitive landscape of a business using the Business Ecosystem Matrix, companies can identify opportunities and threats in the market, and develop strategies for success.


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What templates are related to Business Ecosystem Matrix?

The following templates can also be categorized as business, marketing, finance and are therefore related to Business Ecosystem Matrix: Effort Impact Matrix, Gap Analysis Matrix, Growth Share Matrix, Kraljic Matrix, Outsourcing Matrix, Quadrant Analysis, Risk Analysis Matrix, Risk Value Matrix. You can browse them using the menu above.

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