Stakeholder Analysis-Prioritization Matrix

The Stakeholder Analysis-Prioritization Matrix is a 2x2 matrix used to identify and prioritize stakeholders in a business or organization. It is used to help make decisions on how to best allocate resources and manage relationships.

At a very high level, the Stakeholder Analysis-Prioritization Matrix is used in the context of business, marketing, finance.

Stakeholder Analysis-Prioritization Matrix quadrant descriptions, including examples
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What is the Stakeholder Analysis-Prioritization Matrix?

A visual explanation is shown in the image above. The Stakeholder Analysis-Prioritization Matrix can be described as a matrix with the following quadrants:

  1. High Power/High Interest: Stakeholders who have the power to influence the organization and have a vested interest in its success. Examples: shareholders, board members, senior executives.
  2. High Power/Low Interest: Stakeholders who have the power to influence the organization, but have little interest in its success. Examples: regulators, government officials.
  3. Low Power/High Interest: Stakeholders who have little power to influence the organization, but have a vested interest in its success. Examples: customers, employees, suppliers.
  4. Low Power/Low Interest: Stakeholders who have little power to influence the organization and have little interest in its success. Examples: media, general public.

What is the purpose of the Stakeholder Analysis-Prioritization Matrix?

The Stakeholder Analysis-Prioritization Matrix is a 2x2 matrix used to identify and prioritize stakeholders in a business or organization. It is used to help make decisions on how to best allocate resources and manage relationships. The matrix divides stakeholders into four categories based on their power and interest in the organization.

The four categories are: High Power/High Interest, High Power/Low Interest, Low Power/High Interest, and Low Power/Low Interest. The matrix is used to identify which stakeholders should be given the most attention and resources, and which should be given less attention. It is important to note that the matrix does not provide a definitive answer, but rather a framework for making decisions.

The High Power/High Interest quadrant includes stakeholders who have the power to influence the organization and have a vested interest in its success. These stakeholders should be given the most attention and resources. Examples of stakeholders in this quadrant include shareholders, board members, and senior executives.

The High Power/Low Interest quadrant includes stakeholders who have the power to influence the organization, but have little interest in its success. These stakeholders should be given attention, but not as much as the High Power/High Interest stakeholders. Examples of stakeholders in this quadrant include regulators and government officials.

The Low Power/High Interest quadrant includes stakeholders who have little power to influence the organization, but have a vested interest in its success. These stakeholders should be given some attention and resources, but not as much as the High Power/High Interest stakeholders. Examples of stakeholders in this quadrant include customers, employees, and suppliers.

The Low Power/Low Interest quadrant includes stakeholders who have little power to influence the organization and have little interest in its success. These stakeholders should be given the least attention and resources. Examples of stakeholders in this quadrant include the media and the general public.


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What templates are related to Stakeholder Analysis-Prioritization Matrix?

The following templates can also be categorized as business, marketing, finance and are therefore related to Stakeholder Analysis-Prioritization Matrix: Effort Impact Matrix, Gap Analysis Matrix, Growth Share Matrix, Kraljic Matrix, Outsourcing Matrix, Quadrant Analysis, Risk Analysis Matrix, Risk Value Matrix. You can browse them using the menu above.

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