Gap Analysis-Opportunity Matrix

The Gap Analysis-Opportunity Matrix is a 2x2 matrix used to identify gaps in the current state of a business and opportunities for improvement. It is used to compare the current state of a business to its desired state.

At a very high level, the Gap Analysis-Opportunity Matrix is used in the context of business, analysis, strategy.

Gap Analysis-Opportunity Matrix quadrant descriptions, including examples
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What is the Gap Analysis-Opportunity Matrix?

A visual explanation is shown in the image above. The Gap Analysis-Opportunity Matrix can be described as a matrix with the following quadrants:

  1. Significant & Achievable: Gaps that are both significant and achievable, such as a low customer satisfaction score.
  2. Significant & Unachievable: Gaps that are significant but not achievable, such as a lack of resources.
  3. Achievable & Insignificant: Gaps that are achievable but not significant, such as a minor issue with a product.
  4. Insignificant & Unachievable: Gaps that are neither significant nor achievable, such as a minor issue with a process.

What is the purpose of the Gap Analysis-Opportunity Matrix?

The Gap Analysis-Opportunity Matrix is a 2x2 matrix used to identify gaps in the current state of a business and opportunities for improvement. It is used to compare the current state of a business to its desired state. The matrix is divided into four quadrants, each representing a different type of gap or opportunity.

The top left quadrant represents gaps that are both significant and achievable. These are areas where the current state is significantly below the desired state, but the gap can be closed with reasonable effort. An example of this type of gap is a low customer satisfaction score.

The top right quadrant represents gaps that are significant but not achievable. These are areas where the current state is significantly below the desired state, but the gap cannot be closed with reasonable effort. An example of this type of gap is a lack of resources.

The bottom left quadrant represents gaps that are achievable but not significant. These are areas where the current state is slightly below the desired state, but the gap can be closed with reasonable effort. An example of this type of gap is a minor issue with a product.

The bottom right quadrant represents gaps that are neither significant nor achievable. These are areas where the current state is close to the desired state, and the gap can be closed with minimal effort. An example of this type of gap is a minor issue with a process.


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What templates are related to Gap Analysis-Opportunity Matrix?

The following templates can also be categorized as business, analysis, strategy and are therefore related to Gap Analysis-Opportunity Matrix: Effort Impact Matrix, Gap Analysis Matrix, Growth Share Matrix, Kraljic Matrix, Outsourcing Matrix, Quadrant Analysis, Risk Analysis Matrix, Risk Value Matrix. You can browse them using the menu above.

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