Trade Show Preparation and Strategy Template

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Ensure a successful trade show presentation with this comprehensive template designed for the baby toys and gear industry. From selecting products and designing your booth to making travel arrangements and creating marketing materials, this template guides you through every step of the preparation process.

By meticulously organizing and reviewing all pertinent data, you can increase your chances of securing orders and making a lasting impression at trade shows.

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Trade Show Preparation and Strategy for Priority Matrix

Trade Show Preparation and Strategy in Priority Matrix

Organize and strategize for successful trade show presentations in the baby toys and gear industry.

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Proposed Tasks

Critical and Immediate

  • Task 1: Select Products for Display (due in 1 week)
    ☐ Research best-selling products ☐ Choose products that represent the brand ☐ Ensure variety in product selection
  • Task 2: Design Trade Show Booth (due in 2 weeks)
    ☐ Sketch initial design ☐ Finalize design ☐ Coordinate with booth setup team
  • Task 4: Develop Trade Show Strategy (due in 4 weeks)
    ☐ Review previous trade show performances ☐ Set goals for upcoming shows ☐ Prepare team for customer interactions
  • Task 10: Review Strategy (due in 10 weeks)
    ☐ Go over strategy with team ☐ Make last-minute adjustments if necessary ☐ Ensure everyone understands their role

Critical but not Immediate

  • Task 3: Make Travel Arrangements (due in 3 weeks)
    ☐ Book flights ☐ Reserve hotels ☐ Arrange local transport
  • Task 5: Prepare Product Samples (due in 5 weeks)
    ☐ Order product samples ☐ Check quality of samples ☐ Package samples for transport
  • Task 7: Train Staff for Trade Show (due in 7 weeks)
    ☐ Conduct training sessions ☐ Review product details with staff ☐ Practice customer interaction scenarios
  • Task 9: Finalize Booth Setup (due in 9 weeks)
    ☐ Check booth design ☐ Ensure all materials are ready ☐ Confirm setup schedule with team

Not Critical but Immediate

  • Task 6: Create Marketing Materials (due in 6 weeks)
    ☐ Design brochures and flyers ☐ Print marketing materials ☐ Package materials for transport
  • Task 8: Confirm Travel Details (due in 8 weeks)
    ☐ Double-check flight schedules ☐ Confirm hotel reservation ☐ Ensure all travel documents are ready