Tracking Market Trends & Competitor Analysis Template
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In the fast-paced data-driven tech industry, keeping up with market trends and understanding your competitors is crucial. This template helps you systematically monitor market developments and conduct thorough competitor analysis.
By following the steps outlined, you will be able to make informed strategic decisions, enhance your business strategy, and maintain a competitive edge in the industry.
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Tracking Market Trends & Competitor Analysis in Priority Matrix
Stay ahead in the data-driven tech industry by tracking market trends and analyzing competitors.
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Proposed Tasks
Critical and Immediate
-
Identify Key Market Trends - due in 1 week
☐ Research current market trends ☐ Identify relevant trends for our industry -
Analyze Competitor Products - due in 3 weeks
☐ Identify competitor's products ☐ Analyze their features and pricing -
Conduct SWOT Analysis - due in 2 months
☐ Conduct a SWOT analysis based on competitor and market analysis -
Update Business Strategy - due in 2.5 months
☐ Update business strategy based on market trends and competitor analysis
Critical but not Immediate
-
Create a Database for Competitors - due in 2 weeks
☐ Identify main competitors ☐ Create a database with their basic information -
Identify Competitor's Strengths and Weaknesses - due in 1 month
☐ Analyze competitors' strengths ☐ Analyze competitors' weaknesses -
Analyze Survey Results - due in 1.5 months
☐ Analyze the results of the customer survey ☐ Identify key takeaways
Not Critical but Immediate
-
Monitor Market News - due in 1 week
☐ Set up Google alerts for key market trends ☐ Subscribe to relevant industry newsletters -
Conduct Customer Surveys - due in 1 month
☐ Design a customer survey ☐ Distribute the survey to customers
Not Critical and not Immediate
-
Attend Industry Conferences - due in 2 months
☐ Identify key industry conferences ☐ Plan attendance