Tracking Global Media Trends Template
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Keep your retail brand at the forefront of the global media landscape with this comprehensive template for tracking media trends. Regular reviews and analyses will help you stay updated on the latest shifts and developments, ensuring your content remains effective and competitive.
From setting up media monitoring tools to compiling competitor lists and creating detailed trend reports, this template provides all the steps needed to maintain a cutting-edge media strategy.
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Tracking Global Media Trends in Priority Matrix
Stay updated with the latest global media trends to keep your content relevant and competitive.
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Proposed Tasks
High Impact, Urgent
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Set up Media Monitoring Tools - Due in 1 Week
☐ Research and select the best tools for monitoring global media trends ☐ Set up accounts and alerts for relevant keywords and topics -
Create a Weekly Analysis Schedule - Due in 2 Weeks
☐ Allocate specific times for trend analysis ☐ Ensure enough time is given to thoroughly understand each trend
High Impact, Non-Urgent
-
Compile a List of Competitors - Due in 3 Weeks
☐ Identify main competitors ☐ Monitor their media activity -
Build a Media Trend Database - Due in 1 Month
☐ Create a system for tracking and categorizing trends ☐ Regularly update the database with new findings
Low Impact, Urgent
-
Monthly Competitor Analysis - Due Monthly
☐ Analyze competitor media activity ☐ Compare their strategies to ours -
Weekly Media Trend Reports - Due Weekly
☐ Analyze weekly media trends ☐ Compile a report highlighting key findings
Low Impact, Non-Urgent
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Annual Media Trend Forecast - Due Annually
☐ Forecast upcoming media trends based on past data ☐ Prepare our strategy for these predicted trends -
Quarterly Media Strategy Review - Due Quarterly
☐ Review our media strategy in light of recent trends ☐ Update strategy as needed