Public Relations Task Prioritization Template

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Public relations is crucial for non-profit organizations to maintain a positive public image and effectively communicate with stakeholders. This template helps you track and prioritize various PR tasks, ensuring they are handled promptly and efficiently.

From preparing press releases and updating social media to media monitoring and crisis management, this template covers all essential PR activities. Using this organized approach will boost your organization's communication efforts and public image.

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Public Relations Task Prioritization for Priority Matrix

Public Relations Task Prioritization in Priority Matrix

Ensure effective communication with the public and stakeholders by tracking and prioritizing PR tasks.

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Proposed Tasks

Urgent & Important

  • Task 2: Update Social Media (due in 1 day)
    ☐ Prepare social media content ☐ Post on all platforms
  • Task 1: Prepare Press Release (due in 2 days)
    ☐ Write the press release ☐ Edit and proofread the press release ☐ Get approval ☐ Distribute the press release
  • Task 8: Stakeholder Communication (due in 1 week)
    ☐ Prepare stakeholder update ☐ Send stakeholder update

Important, Not Urgent

  • Task 4: Media Monitoring (ongoing task)
    ☐ Monitor media coverage ☐ Analyze media trends ☐ Report findings
  • Task 3: Plan PR Campaign (due in 3 weeks)
    ☐ Develop campaign objectives ☐ Design campaign materials ☐ Prepare campaign timeline
  • Task 9: Crisis Management Plan (due in 1 month)
    ☐ Develop crisis management strategy ☐ Prepare crisis communication materials
  • Task 6: Organize Press Conference (due in 2 months)
    ☐ Plan event logistics ☐ Prepare press materials ☐ Invite media ☐ Conduct press conference

Urgent, Not Important

  • Task 5: Respond to Media Inquiries (due in 1 day)
    ☐ Receive inquiries ☐ Prepare responses ☐ Send responses
  • Task 7: Website Update (due in 2 weeks)
    ☐ Prepare website content ☐ Update website

Not Urgent & Not Important

  • Task 10: PR Budget Review (due in 1 week)
    ☐ Review PR budget ☐ Make necessary adjustments