Product Launch Project Template

More product-development templates

Launching a new product in the tech industry requires meticulous planning and execution. This template provides a detailed roadmap to ensure all tasks related to your product launch are completed on time and in the right order. From finalizing product specifications to organizing post-launch support, each step is essential for a successful launch.

By following this template, tech CEOs can increase the chances of a smooth and successful product launch, ensuring their latest innovation makes a big impact in the market.

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Product Launch Project Template for Priority Matrix

Product Launch Project Template in Priority Matrix

Ensure a successful product launch with this comprehensive project template for tech CEOs.

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Proposed Tasks

High Impact, Quick Wins

  • Task 1: Finalize Product Specifications (due in 1 week)
    ☐ Finalize technical specifications ☐ Finalize design specifications ☐ Finalize usability specifications
  • Task 3: Organize Product Testing (due in 3 weeks)
    ☐ Identify test group ☐ Organize product testing logistics ☐ Analyze testing feedback
  • Task 8: Train Sales Team (due in 8 weeks)
    ☐ Train on product specifics ☐ Train on sales strategy ☐ Organize product demos
  • Task 10: Finalize Pricing Strategy (due in 10 weeks)
    ☐ Research market pricing ☐ Finalize product pricing ☐ Plan for potential discounts

High Impact, Long Term

  • Task 2: Develop Marketing Strategy (due in 2 weeks)
    ☐ Identify target audience ☐ Develop messaging ☐ Plan marketing channels
  • Task 4: Secure Manufacturing and Logistics (due in 4 weeks)
    ☐ Secure manufacturing partners ☐ Organize shipping and logistics ☐ Ensure quality control procedures
  • Task 6: Organize Post-Launch Support (due in 6 weeks)
    ☐ Organize customer support ☐ Plan product maintenance ☐ Prepare for potential issues
  • Task 9: Coordinate with Retail Partners (due in 9 weeks)
    ☐ Secure retail partnerships ☐ Coordinate product placement ☐ Organize retail staff training

Low Impact, Quick Wins

  • Task 5: Plan Product Launch Event (due in 5 weeks)
    ☐ Secure venue ☐ Plan event logistics ☐ Invite guests and media
  • Task 7: Prepare Product Documentation (due in 7 weeks)
    ☐ Create user manual ☐ Prepare product FAQs ☐ Develop troubleshooting guide