Product Launch Management Template

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Ensure a smooth and successful product launch with our comprehensive Product Launch Management template. This template helps you manage tasks related to product launches, ensuring that everything is on track and key milestones are met.

From finalizing product design to coordinating with distribution channels and hosting the launch event, this template covers all essential steps to make your product launch a success.

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Product Launch Management for Priority Matrix

Product Launch Management in Priority Matrix

Manage and streamline your product launches in the sports apparel and equipment industry for maximum success.

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Proposed Tasks

Critical & Immediate

  • Finalize Product Design due in 1 week
    ☐ Review product design ☐ Make necessary changes ☐ Get approval from stakeholders
  • Establish Production Timeline due in 2 weeks
    ☐ Coordinate with production team ☐ Establish production milestones
  • Product Testing due in 2.5 months
    ☐ Perform product testing ☐ Resolve any issues
  • Coordinate with Distribution Channels due in 3.5 months
    ☐ Establish distribution plan ☐ Coordinate with distributors
  • Launch Marketing Campaign due in 6 months
    ☐ Start marketing campaign ☐ Monitor campaign performance
  • Final Product Review due in 6.5 months
    ☐ Review final product ☐ Make any last-minute changes
  • Coordinate Product Shipping due in 7 months
    ☐ Coordinate with shipping company ☐ Ensure product delivery
  • Host Product Launch Event due in 7.5 months
    ☐ Host product launch event ☐ Present new product

Critical & Not Immediate

  • Develop Marketing Strategy due in 3 weeks
    ☐ Identify target audience ☐ Plan marketing campaign ☐ Allocate marketing budget
  • Coordinate with Sales Team due in 1 month
    ☐ Share product information ☐ Plan sales strategy
  • Product Packaging Design due in 3 months
    ☐ Design product packaging ☐ Get approval
  • Press Release due in 4.5 months
    ☐ Write press release ☐ Coordinate with media
  • Product Training for Sales Team due in 5 months
    ☐ Prepare training materials ☐ Conduct training sessions
  • Customer Service Training due in 5.5 months
    ☐ Prepare training materials ☐ Conduct training sessions

Not Critical & Immediate

  • Prepare Product Launch Event due in 2 months
    ☐ Plan event logistics ☐ Invite attendees ☐ Prepare presentation
  • Website and Social Media Updates due in 4 months
    ☐ Update product information on website ☐ Plan social media posts
  • Post-launch Product Review due in 8 months
    ☐ Collect customer feedback ☐ Address any issues
  • Post-launch Marketing Review due in 8.5 months
    ☐ Review marketing campaign performance ☐ Adjust marketing strategy if needed
  • Post-launch Sales Review due in 9 months
    ☐ Review sales performance ☐ Adjust sales strategy if needed

Not Critical & Not Immediate

  • Prepare for Next Product Launch due in 10 months
    ☐ Collect lessons learned ☐ Start planning for next product launch