Product Launch Management Template

More product-development templates

Ensuring a successful product launch in the fashion retail industry requires meticulous planning and coordination. This template helps Sr Brand Directors track and manage all tasks associated with product launches, from finalizing product designs to post-launch analysis.

By following this template, you can ensure timely rollouts, effective marketing strategies, seamless production coordination, and excellent customer service, ultimately securing the success of your product launch.

Get this template on priority matrix

Product Launch Management for Priority Matrix

Product Launch Management in Priority Matrix

Manage all tasks related to product launches for timely and successful rollouts in the fashion retail industry.

You can start using Product Launch Management or other Product-Development Project Templates with Priority Matrix in just a few steps:

  1. Click to sign in or create an account in the system
  2. Start adding your items to the matrix
  3. If you prefer to use the Mac and Windows app download Priority Matrix and take your data with you
If you have any questions and you can't find the answer in our knowledge base, don't hesitate to contact us for help.


Proposed Tasks

Immediate and Essential

  • Task 1: Finalize Product Designs due in 1 week
    ☐ Subtask1 Review and approve final designs. ☐ Subtask2 Coordinate with design team to make any necessary changes.
  • Task 2: Develop Marketing Plan due in 2 weeks
    ☐ Subtask1 Identify target audience. ☐ Subtask2 Develop key messaging and branding. ☐ Subtask3 Plan promotional activities.

Important but not Urgent

  • Task 3: Coordinate with Production Team due in 3 weeks
    ☐ Subtask1 Ensure production schedule aligns with launch dates. ☐ Subtask2 Address any production issues.
  • Task 4: Organize Launch Event due in 4 weeks
    ☐ Subtask1 Book venue and arrange logistics. ☐ Subtask2 Invite VIP guests and media. ☐ Subtask3 Plan event program.

Quick Achievements

  • Task 5: Finalize Pricing Strategy due in 1 month
    ☐ Subtask1 Analyze market trends and competitor pricing. ☐ Subtask2 Determine optimal pricing.
  • Task 6: Train Sales Team due in 5 weeks
    ☐ Subtask1 Educate sales team on product features and benefits. ☐ Subtask2 Develop sales script and objection handling guide.

Long-term Goals

  • Task 7: Set Up Pre-Order System due in 6 weeks
    ☐ Subtask1 Coordinate with IT team to set up pre-order system. ☐ Subtask2 Test system thoroughly before launch.
  • Task 8: Monitor Stock Levels due in 7 weeks
    ☐ Subtask1 Establish system for monitoring stock levels. ☐ Subtask2 Coordinate with warehouse to ensure sufficient stock for launch.
  • Task 9: Prepare Customer Service Team due in 8 weeks
    ☐ Subtask1 Train customer service team on handling product related queries. ☐ Subtask2 Develop FAQ and troubleshooting guide.
  • Task 10: Review and Reflect Post-Launch due in 9 weeks
    ☐ Subtask1 Analyze sales data post-launch. ☐ Subtask2 Gather feedback from customers and team. ☐ Subtask3 Identify areas for improvement for future launches.