Product Launch - Gelato and Soft Serve Machines Template

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Ensure a successful market entry for your new gelato and soft serve machines with this comprehensive product launch template. From finalizing product specifications to planning the launch event and training your sales team, this template covers all essential tasks.

By following this step-by-step guide, you can streamline the launch process, maintain timelines, and achieve a seamless introduction of your products to the market.

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Product Launch - Gelato and Soft Serve Machines for Priority Matrix

Product Launch - Gelato and Soft Serve Machines in Priority Matrix

Coordinate the launch of new gelato and soft serve machines efficiently and on time.

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Proposed Tasks

Critical & Immediate

  • Finalize Product Specifications - due in 1 week
    ☐ Review and approve the final product specs ☐ Prepare product spec sheets
  • Finalize Pricing - due in 1 week
    ☐ Review market research ☐ Determine competitive pricing
  • Coordinate with Distributors - due in 2 weeks
    ☐ Inform distributors about the new product ☐ Provide them with marketing materials
  • Develop Marketing Materials - due in 3 weeks
    ☐ Create brochures and catalogs ☐ Prepare product presentations ☐ Design web and social media content

Important, Not Urgent

  • Organize Product Photoshoot - due in 2 weeks
    ☐ Arrange for a professional photoshoot ☐ Prepare product for the shoot ☐ Select final images for promotional materials
  • Train Sales Team - due in 3 weeks
    ☐ Organize product training sessions ☐ Prepare training materials
  • Plan Product Launch Event - due in 1 month
    ☐ Decide on the venue and date ☐ Prepare the event agenda ☐ Invite guests and media
  • Update Website - due in 5 weeks
    ☐ Add new product details ☐ Add product photos and promotional materials

Urgent, Not Important

  • Prepare Press Release - due in 1 month
    ☐ Write press release draft ☐ Get approval from management
  • Plan Post-Launch Follow-ups - due in 6 weeks
    ☐ Prepare follow-up emails for attendees ☐ Plan for customer feedback surveys

Not Urgent, Not Important

  • Review Launch Success - due in 7 weeks
    ☐ Analyze sales data ☐ Gather feedback from sales team