Product Launch Coordination Template
More product-development templates
Launching a product can be a complex process, but with meticulous planning and organization, it can be a smooth and successful event. This template guides Executive Assistants through each step of the product launch, from initial research to post-launch analysis.
By using this template, you can ensure that all tasks are well-coordinated and nothing slips through the cracks, leading to a successful product release.
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Product Launch Coordination in Priority Matrix
Coordinate every aspect of your product launch to ensure a smooth and successful release.
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Proposed Tasks
Urgent and Important
-
Task 1: Product Research due in 1 week
☐ Study product details ☐ Identify target audience ☐ Understand market competition -
Task 4: Plan Launch Event due in 1 month
☐ Select venue ☐ Plan event logistics -
Task 5: Coordinate with Suppliers due in 5 weeks
☐ Confirm product availability ☐ Ensure quality control -
Task 8: Finalize Launch Event Agenda due in 8 weeks
☐ Finalize speakers and presentations ☐ Prepare product demonstrations -
Task 10: Confirm Event Logistics due in 10 weeks
☐ Confirm venue booking ☐ Confirm event schedule -
Task 11: Launch Product on Website due in 11 weeks
☐ Update product catalogue ☐ Update product details and pricing -
Task 15: Post-Launch Customer Feedback due in 15 weeks
☐ Collect customer reviews ☐ Analyze feedback -
Task 16: Post-Launch Sales Analysis due in 16 weeks
☐ Analyze sales data ☐ Identify areas for improvement -
Task 18: Post-Launch Event Analysis due in 18 weeks
☐ Analyze event success ☐ Identify areas for improvement
Important but not Urgent
-
Task 2: Product Positioning due in 2 weeks
☐ Define product USP ☐ Finalize product pricing -
Task 3: Create Marketing Strategy due in 3 weeks
☐ Plan marketing channels ☐ Develop promotional materials -
Task 6: Coordinate with Sales Team due in 6 weeks
☐ Train sales team on product ☐ Prepare sales strategy -
Task 7: Coordinate with Customer Service due in 7 weeks
☐ Train customer service on product ☐ Prepare FAQ and troubleshooting guide -
Task 17: Product Improvement due in 17 weeks
☐ Implement customer feedback ☐ Update product as necessary -
Task 19: Plan for Next Product Launch due in 19 weeks
☐ Identify next product for launch ☐ Start initial planning -
Task 20: Update Project Plan for Next Product Launch due in 20 weeks
☐ Update tasks and deadlines ☐ Assign responsibilities
Urgent but not Important
-
Task 9: Send Invitations for Launch Event due in 9 weeks
☐ Prepare guest list ☐ Send out invitations -
Task 12: Send Press Release due in 12 weeks
☐ Write press release ☐ Distribute to media outlets -
Task 13: Social Media Promotion due in 13 weeks
☐ Plan social media posts ☐ Schedule posts -
Task 14: Email Marketing due in 14 weeks
☐ Prepare email campaign ☐ Send out emails