Media Trend Tracking Project Template
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Keep your media and advertising strategies ahead of the curve with our Media Trend Tracking Project template. This comprehensive guide helps founders stay updated on the ever-evolving media landscape by regularly reviewing trends, news, and insights.
By following this template, you can ensure you are making informed decisions and staying competitive in the industry. From setting up Google Alerts to conducting competitor analysis, this template covers all the essential steps for effective media trend tracking.
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Media Trend Tracking Project in Priority Matrix
Stay ahead in media and advertising by tracking trends and news regularly.
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Proposed Tasks
Critical & Immediate
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Adjust action plan based on the results
☐ Evaluate the results ☐ Adjust the plan if necessary -
Follow influential figures on social media
☐ Identify influential figures ☐ Follow on social media platforms -
Implement action plan
☐ Discuss action plan with team ☐ Begin implementation -
Implement key findings into the business strategy
☐ Discuss findings with the team ☐ Adjust business strategy if needed -
Monitor the impact of implemented action plan
☐ Set up monitoring mechanisms ☐ Regularly evaluate the impact -
Regularly review and summarize key trends
☐ Review recent trends ☐ Summarize key points -
Regularly update keyword list for Google Alerts
☐ Review keyword relevance ☐ Update if necessary -
Set up Google Alerts for relevant keywords
☐ Identify relevant keywords ☐ Set up Google Alerts -
Share insights with the team
☐ Prepare a brief ☐ Share with the team
Critical but not Immediate
-
Attend webinars and online events
☐ Find relevant webinars/events ☐ Register ☐ Attend -
Conduct competitor analysis
☐ Identify main competitors ☐ Analyze their strategies -
Create a media trend report
☐ Compile all findings ☐ Create a comprehensive report -
Develop an action plan based on media trend findings
☐ Identify actionable insights ☐ Create an action plan -
Present media trend report to stakeholders
☐ Prepare a presentation ☐ Present to stakeholders -
Read and analyze recent industry research reports
☐ Find recent reports ☐ Read and analyze -
Subscribe to industry-specific newsletters
☐ Identify key newsletters ☐ Subscribe
Not Critical but Immediate
-
Continuous learning and development
☐ Identify areas for improvement ☐ Invest in continuous learning and development -
Engage in online industry forums
☐ Identify key forums ☐ Join discussions -
Participate in industry networking events
☐ Identify networking opportunities ☐ Participate
Not Critical & not Immediate
-
Conduct interviews with industry leaders
☐ Identify industry leaders ☐ Arrange and conduct interviews