Marketing Initiatives Prioritization Template

More marketing templates

Effectively prioritize your non-profit organization's marketing initiatives using the Quadrants method. This template helps you identify, evaluate, and prioritize marketing campaigns based on their urgency and importance, ensuring that the most impactful initiatives are executed first.

Follow a step-by-step process to list current initiatives, assess their impact, apply the Eisenhower method for prioritization, and plan the execution. Regular monitoring and evaluation of success ensure continuous improvement and efficient use of limited resources.

Get this template on priority matrix

Marketing Initiatives Prioritization for Priority Matrix

Marketing Initiatives Prioritization in Priority Matrix

Prioritize your non-profit's marketing initiatives to maximize impact and resource efficiency.

You can start using Marketing Initiatives Prioritization or other Marketing Project Templates with Priority Matrix in just a few steps:

  1. Click to sign in or create an account in the system
  2. Start adding your items to the matrix
  3. If you prefer to use the Mac and Windows app download Priority Matrix and take your data with you
If you have any questions and you can't find the answer in our knowledge base, don't hesitate to contact us for help.


Proposed Tasks

Urgent and Important

  • Identify Current Marketing Initiatives - due in 1 week
    ☐ List all ongoing and planned marketing initiatives ☐ Detail the objectives and expected outcomes of each initiative
  • Evaluate Impact of Each Initiative - due in 2 weeks
    ☐ Assess the potential impact of each initiative on the organization's mission ☐ Estimate the resources required for each initiative
  • Prioritize Initiatives - due in 3 weeks
    ☐ Apply the Eisenhower method to prioritize the initiatives ☐ Classify each initiative into one of the four quadrants

Important, Not Urgent

  • Plan Execution of Q1 Initiatives - due in 1 month
    ☐ Develop a detailed plan for executing the initiatives classified as 'Urgent and Important' ☐ Allocate resources for these initiatives
  • Communicate Priorities - due in 5 weeks
    ☐ Communicate the prioritized initiatives and execution plan to the relevant teams ☐ Ensure all team members understand their roles in the execution of the initiatives

Urgent, Not Important

  • Monitor Progress - due in 6 weeks
    ☐ Regularly monitor the progress of each initiative ☐ Make necessary adjustments to the plan as needed
  • Evaluate Success - due in 2 months
    ☐ Measure the success of each initiative upon completion ☐ Compare the actual impact of each initiative with the expected impact

Not Urgent, Not Important

  • Refine Prioritization Process - due in 3 months
    ☐ Review the prioritization process ☐ Identify areas for improvement ☐ Refine the process based on feedback and learnings
  • Repeat Prioritization Process - due in 4 months
    ☐ Repeat the prioritization process for new marketing initiatives