Market Monitoring & Competitor Analysis Template
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Stay competitive in the aviation industry by keeping track of market trends and understanding competitor strategies. This template provides a structured approach to setting up market and competitor monitoring tools, conducting SWOT analysis, and updating your marketing and sales strategies based on real-time data.
By using this template, you can make informed decisions and ensure your organization remains agile and responsive to industry changes.
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Market Monitoring & Competitor Analysis in Priority Matrix
Stay ahead in the aviation industry by monitoring market trends and analyzing competitor activities.
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Proposed Tasks
High Impact, Urgent Tasks
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Identify Key Competitors
Identify the top competitors in the aviation industry and understand their strategies and offerings. ☐ Research competitors ☐ Analyze their strategies -
Set Up Market Monitoring Tool
Set up a tool or dashboard to monitor real-time market trends in the aviation industry. ☐ Choose the right tool ☐ Set up the tool ☐ Test the tool
High Impact, Non-Urgent Tasks
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Conduct SWOT Analysis
Conduct a SWOT analysis of your organization in relation to the identified competitors. ☐ Identify strengths ☐ Identify weaknesses ☐ Identify opportunities ☐ Identify threats -
Set Up Competitor Monitoring Tool
Set up a tool or dashboard to monitor competitor activities. ☐ Choose the right tool ☐ Set up the tool ☐ Test the tool
Low Impact, Urgent Tasks
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Analyze Competitor Activities
Monitor and analyze competitor activities and strategies. ☐ Monitor activities ☐ Analyze strategies -
Analyze Market Trends
Analyze real-time market trends and predict future trends. ☐ Analyze current trends ☐ Predict future trends
Low Impact, Non-Urgent Tasks
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Update Marketing Strategy
Update the marketing strategy based on the analyzed market trends and competitor strategies. ☐ Identify areas of improvement ☐ Update strategy -
Update Sales Strategy
Update the sales strategy based on the analyzed market trends and competitor strategies. ☐ Identify areas of improvement ☐ Update strategy