Fashion Collection Launch Planning Template

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Successfully launch your fashion collection with a structured plan that prioritizes critical tasks. This template uses the Quadrants method to help you focus on urgent and important activities, ensuring a smooth and effective launch process.

From finalizing designs to organizing the launch event, this template guides you through each step, allowing you to delegate less critical tasks and streamline your workflow.

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Fashion Collection Launch Planning for Priority Matrix

Fashion Collection Launch Planning in Priority Matrix

Plan and execute your fashion collection launch with a focus on urgent and important tasks.

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Proposed Tasks

Urgent and Important

  • Finalize Collection Designs due in 1 week
    ☐ Review and finalize design sketches ☐ Get approval from Creative Director
  • Order Materials due in 2 weeks
    ☐ Identify required materials ☐ Source suppliers ☐ Place orders
  • Update Website with New Collection due in 11 weeks
    ☐ Upload product photos and descriptions ☐ Test website functionality
  • Train Store Staff on New Collection due in 12 weeks
    ☐ Provide product knowledge training ☐ Share sales strategy
  • Prepare for Launch Event due in 18 weeks
    ☐ Coordinate with event team ☐ Prepare collection showcase
  • Evaluate Collection Success due in 20 weeks
    ☐ Analyze sales data ☐ Gather customer feedback

Important, Not Urgent

  • Schedule Production due in 3 weeks
    ☐ Coordinate with production team ☐ Set production timeline
  • Plan Collection Photoshoot due in 1 month
    ☐ Book photographer ☐ Scout locations ☐ Select models
  • Finalize Collection Pricing due in 10 weeks
    ☐ Analyze production costs ☐ Set retail prices
  • Ensure Stock Availability in Stores due in 13 weeks
    ☐ Coordinate with logistics team ☐ Monitor stock levels
  • Follow Up with Media Post-Launch due in 19 weeks
    ☐ Send thank you notes ☐ Collect media coverage

Urgent, Not Important

  • Create Marketing Materials due in 5 weeks
    ☐ Design print and digital ads ☐ Write press releases ☐ Plan social media campaign
  • Organize Launch Event due in 6 weeks
    ☐ Book venue ☐ Plan event program ☐ Send out invites
  • Coordinate with Sales Team due in 9 weeks
    ☐ Share collection details ☐ Plan sales strategy
  • Review Launch Event Details due in 14 weeks
    ☐ Finalize guest list ☐ Check venue preparations
  • Confirm Photoshoot Details due in 16 weeks
    ☐ Finalize shoot schedule ☐ Prepare collection pieces

Neither Urgent nor Important

  • Monitor Production Progress due in 7 weeks
    ☐ Check in with production team ☐ Address any issues
  • Review Marketing Materials due in 8 weeks
    ☐ Check for accuracy and consistency ☐ Get approval from Creative Director
  • Send Collection Samples to Media due in 15 weeks
    ☐ Select pieces for media ☐ Coordinate with PR team
  • Monitor Social Media Campaign due in 17 weeks
    ☐ Track engagement ☐ Respond to comments and messages