Marketing & Sales Initiatives Prioritization Template

Marketing & Sales Initiatives Prioritization in Priority Matrix

Prioritize high-impact marketing and sales projects to drive growth and achieve business goals.

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Proposed Tasks

High Impact, Urgent

• Task 1 due in 1 day: Define Marketing Objectives
  ☐ Identify key marketing goals ☐ Align with company's overall objectives ☐ Get approval from stakeholders
• Task 2 due in 1 week: Create Sales Strategy
  ☐ Identify target customers ☐ Define unique selling proposition ☐ Develop sales process
• Task 4 due in 3 weeks: Implement Sales Strategy
  ☐ Train sales team ☐ Roll out to selected markets ☐ Analyze initial results
• Task 5 due in 4 weeks: Launch Marketing Campaign
  ☐ Coordinate with sales ☐ Monitor campaign performance ☐ Adjust as necessary
• Task 20 due in 19 weeks: Plan Next Sales Quarter
  ☐ Review sales goals ☐ Set objectives for next quarter ☐ Prepare sales team

High Impact, Not Urgent

• Task 3 due in 2 weeks: Develop Marketing Plan
  ☐ Define marketing mix ☐ Allocate budget ☐ Set timelines
• Task 7 due in 6 weeks: Measure Marketing Results
  ☐ Compare results with objectives ☐ Calculate ROI ☐ Present to stakeholders
• Task 8 due in 7 weeks: Refine Sales Strategy
  ☐ Analyze sales data ☐ Identify areas for improvement ☐ Implement changes
• Task 9 due in 8 weeks: Adjust Marketing Plan
  ☐ Review marketing results ☐ Identify necessary adjustments ☐ Implement changes
• Task 11 due in 10 weeks: Evaluate Marketing Campaign
  ☐ Measure campaign success ☐ Gather feedback ☐ Plan for next campaign
• Task 13 due in 12 weeks: Update Marketing Strategy
  ☐ Consider market changes ☐ Adjust strategy as needed ☐ Communicate changes to team
• Task 15 due in 14 weeks: Refine Marketing Tactics
  ☐ Review marketing channels ☐ Test new tactics ☐ Implement successful tactics
• Task 17 due in 16 weeks: Marketing Brainstorm Session
  ☐ Gather ideas from team ☐ Evaluate feasibility ☐ Choose best ideas to pursue
• Task 19 due in 18 weeks: Review Marketing Metrics
  ☐ Track marketing KPIs ☐ Analyze performance ☐ Make adjustments as needed

Low Impact, Urgent

• Task 6 due in 5 weeks: Sales Follow-up
  ☐ Follow up with leads ☐ Address objections ☐ Close deals
• Task 10 due in 9 weeks: Monitor Sales Performance
  ☐ Track sales metrics ☐ Address performance issues ☐ Provide feedback to team
• Task 12 due in 11 weeks: Sales Training
  ☐ Identify training needs ☐ Arrange training sessions ☐ Monitor improvements
• Task 14 due in 13 weeks: Review Sales Process
  ☐ Observe sales interactions ☐ Identify bottlenecks ☐ Streamline process
• Task 16 due in 15 weeks: Sales Strategy Meeting
  ☐ Discuss sales performance ☐ Brainstorm new strategies ☐ Decide on action items
• Task 18 due in 17 weeks: Sales Data Analysis
  ☐ Collect sales data ☐ Analyze trends ☐ Present findings to team