Market Research Data Management Template

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Understanding market trends and customer preferences is crucial in the airline industry. This template helps you organize, track, and review all market research data efficiently. By following this step-by-step guide, you can make well-informed decisions that align with current market trends and customer needs.

Utilize this template to collect data, analyze it, and seamlessly incorporate the findings into your marketing strategy. Stay ahead of the competition by leveraging valuable insights from your market research.

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Market Research Data Management for Priority Matrix

Market Research Data Management in Priority Matrix

Organize, track, and review market research data to make informed decisions in the airline industry.

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Proposed Tasks

High Impact, Urgent

  • Create a data collection plan - due in 1 week
    ☐ Identify key data sources ☐ Determine data collection methods ☐ Establish a data collection schedule
  • Collect market research data - due in 2 weeks
    ☐ Conduct surveys ☐ Interview customers ☐ Study industry reports
  • Analyze collected data - due in 1 month
    ☐ Identify trends ☐ Identify customer preferences ☐ Identify market gaps
  • Incorporate findings into marketing strategy - due in 7 weeks
    ☐ Review marketing strategy ☐ Adjust strategy based on findings ☐ Present updated strategy to the team
  • Implement updated marketing strategy - due in 9 weeks
    ☐ Plan implementation ☐ Execute implementation ☐ Monitor progress

High Impact, Less Urgent

  • Organize collected data - due in 3 weeks
    ☐ Sort data ☐ Classify data ☐ Store data securely
  • Prepare a market research report - due in 5 weeks
    ☐ Prepare data visualizations ☐ Write report ☐ Proofread report
  • Train team on updated marketing strategy - due in 8 weeks
    ☐ Prepare training materials ☐ Conduct training ☐ Answer questions

Low Impact, Urgent

  • Present findings to the team - due in 6 weeks
    ☐ Prepare presentation ☐ Present findings ☐ Discuss implications
  • Monitor and adjust marketing strategy - due in 10 weeks
    ☐ Collect feedback ☐ Analyze feedback ☐ Adjust strategy as needed